Search Engine Optimization (SEO) helps you to get online visibility and boost your company brand. It drives the traffic and wins through its SERP’s (search engine result pages). However, the rules of SEO keep on changing every year and you can remain updated about those rules or changes by joining SEO Training. This year SEO is getting smarter and faster not only websites are optimized for search engines like Google, Yahoo, Bing, etc., but it is made according to the viewer’s needs.
Some Of The Leading SEO Trends Which Every Entrepreneur Must Know
1. Website Speed
Keep in mind that your site speed affects UX and rankings. So, one of the most vital SEO marketing trends this year is increasing website speed. With all the SEO tools available online, you can easily check how fast your site is. Website speed has been a key aspect of user experience and is very important for Google crawlers today. Ensure that your website takes less than 3 seconds to load.
2. Content Is King
At present, content is everything. Businesses have to entice their target customers, inspire them, provoke their thoughts or appeal to their emotions. Keep in mind that your goal must encourage your audiences to share and engage with the content instead of just putting content in front of them and waiting for their response.
3. Voice Search
With the intensification of technology, voice search represents about 20% of total mobile search and it is anticipated to reach 50% by 2020. So, integrating voice-search optimized keywords is one of the key SEO marketing trends in 2019. Voice search keywords are shorter, in the form of questions and more colloquial.
4. Advancement Of AI
Artificial intelligence (AI) makes our lives much easier, particularly when there are huge data to analyze. Also, it can save workers time on everyday admin tasks. When it comes to retail business, it can help you monitor your online customers’ shopping patterns online.
5. Optimize Your Twitter Presence
It will help you to get on the first page of Google. The introduction of tweets has been one of the big changes to the Search Engine Results Page in the last couple of years.